In today’s highly competitive e-commerce industry, having a visually appealing online store is essential. As a store owner, you want to make sure that your website is engaging, interactive, and user-friendly. That’s why you need to pay attention to every detail, including the way you display your products. The Variation Swatches and Gallery plugin is an excellent tool for enhancing your e-commerce store and improving the overall user experience. In this article, we’ll take a comprehensive look at this plugin and how it can benefit your online store.
What is Variation Swatches and Gallery?
Variation Swatches and Gallery is a free WordPress plugin that allows you to display product variations in a more visually appealing way. The plugin replaces the default dropdown select fields for product attributes, such as color, size, and material, with clickable swatches. This makes it easier for customers to select the variation they want, especially on mobile devices.
In addition, the plugin also adds a gallery feature to your product pages. This allows you to display multiple product images and even videos in a slider, giving customers a better view of the product from different angles.
How does Variation Swatches and Gallery work?
After installing and activating the plugin, you can configure the swatches and gallery options in the plugin settings. You can select which attributes you want to display as swatches and choose the shape, size, and color of the swatches. You can also set up a gallery slider and choose the number of images to display.
Once you’ve configured the settings, the swatches and gallery will be automatically added to your product pages. Customers can click on the swatches to select the variation they want, and the main product image and gallery slider will update accordingly.
Benefits of Variation Swatches and Gallery
- Better User Experience
The plugin improves the overall user experience by making it easier for customers to select the variation they want. The clickable swatches are more intuitive and engaging than the default dropdown select fields, which can be frustrating to use, especially on mobile devices. In addition, the gallery feature allows customers to see the product from different angles, giving them a better understanding of the product’s features and quality.
- Increased Sales
By enhancing the user experience, the plugin can also increase sales. When customers can easily find and select the product variation they want, they are more likely to make a purchase. In addition, the gallery feature can help customers make a more informed decision by providing more visual information about the product.
The plugin is highly customizable, allowing you to choose the swatch shape, size, and color to match your store’s branding. You can also select which attributes to display as swatches and configure the gallery slider to your liking.
Variation Swatches and Gallery is compatible with WooCommerce most popular WordPress e-commerce plugin.
In conclusion, the Variation Swatches and Gallery plugin is an excellent tool for enhancing your e-commerce store and improving the overall user experience. The plugin’s swatches and gallery features make it easier for customers to select the product variation they want and provide more visual information about the product. With its customization options and compatibility with most WordPress e-commerce plugins, the Variation Swatches and Gallery plugin is a must-have for any online store owner looking to improve their website’s functionality and visual appeal.